Keep it simple and scalable. This was our daily motto for Schlep. Our focus was on the day one release. The responsive web application, built with Ruby on Rails, AngularJS and Middleman, focused on the request flow. As a team, we knew this feature was essential to Schlep's success. Considering the broad range of users Schlep works with, our approach was to keep the request form as simple and straightforward as possible.
Users would be able to search for and add items they needed hauled or delivered. Provide their basic contact information and schedule a time for the item to be moved. This approach worked for both everyday users and businesses who use Schlep as their primary delivery team.
To help Schlep's operation team manage daily requests, we integrated the system into OnFleet. This allowed Schlep's delivery drivers to communicate directly with clients and it allowed the operations team to manage and see deliveries in real-time.
New features, enhancements and design tweaks happen weekly. These updates are the direct result from data and analytics collected by both Schlep and us. Through data-driven development, we are able to spot issues and find solutions before losing users to a poor experience.