About Us
Made by Munsters is a small, Midwest-based team of designers & engineers who thrive on solving big problems. MBM prides itself on its ability to create solutions that are simple to use and elegant to experience.
We listen, reflect, and enhance the mission of your organization.
What should you know about us? At our core, we’re all about connecting with users and creating unforgettable digital destinations, primarily built using WordPress. We’ve been doing this since 2011, and we’re not slowing down anytime soon.
Our secret? A team of former journalists and data visualization designers who know how to put content first. We’re passionate about storytelling and have the skills to keep your audience engaged from start to finish.
We work collaboratively, tapping into the desires and needs of your community to craft a product that truly resonates. Moreover, when it comes to platforms, we don’t just build for the here and now. We build for years of success after the initial launch.
Development
Discovery
WordPress
Strategy
User Experience
Digital Design.
A/B Testing.
Non-profits
Social Good
Education
Clean Energy
User Experience
Our Team
Kurt Cunningham
Principal Partner
Joey Kirk
Principal Partner
Clay Carpenter
Director of Technology
Be Louder Now, Right now
Don’t be a ghost. Let us help you stand out in the crowd.
01.
Discovery & Ideation
Digital experiences are not just a simple task. It takes a lot of time, effort, and careful planning to get it right. And that’s exactly what we do here. We take the time to really understand your problems, needs, and deadlines during a collaborative workshop that spans multiple days.
During this workshop, we dive deep into your users – where they’re coming from, how they’re interacting with your site, and what challenges they’re facing. Then, we focus on your brand’s voice and tone, and how to use it to amplify your content and really connect with your audience through messaging and design.
Last but not least, we plan out your project timeline and key milestones with utmost care to ensure a smooth and speedy launch. Trust me, we’ve got your back.
02.
Branding & Strategy
To make a lasting impression, you have to start by understanding your audience. For that reason, our team kicks off each brand development project by creating a strategic focus. We research, study, and analyze our partners’ markets and interview key stakeholders to understand better how consumers view the product.
Establishing an organization’s voice and tone allows our team to craft a custom, one-of-a-kind brand ethos that stands out in any market.
Moreover, our team will work with you to ensure you have the tools and weapons you need to continue to propel your brand forward. Lastly, our team creates brand guidelines, social media messaging, and print collateral for offline activities.
03.
User Experience
We thrive on designing experiences that meld rich content and compelling visual narratives. This is done by studying data and collecting analytics at the start of every design phase. While we don’t know all the answers, we certainly have plenty of questions to help solve some of your toughest problems.
This insight allows us to understand your audiences’ behaviors and build an efficient tool for the users engaging with it. We focus on helping users find, save, consume, and share content in the most efficient and effective ways possible.
04.
Content Creation
One of our core mission tenets is to ensure we never overlook the importance of putting content first. Understanding what, why, and how each piece fits into design allows us to craft just the right approach to amplify an organization’s mission and build engagement.
This kind of thinking increases partner engagement and allows for a seamless follow-up journey. Our goal for each project is to develop a robust content strategy that not only impresses and delights after launch but can carry an organization and its many valuable resources forward for years to come.
05.
Print & Digital Design
Providing your audience with one unified design voice helps build brand recognition, authority, and loyalty. That’s why we work with our partners to create a comprehensive design system that can be applied to print and digital material.
This allows you to present your material in one way and deliver a unified user experience across all media platforms.
06.
WordPress Development
We believe strongly in building platforms that perform and scale for years. Each experience is fully responsive so that we can meet audiences in any location. We place a heavy emphasis on creating performance-driven, accessible web products that serve users. We use modern testing frameworks to ensure we meet performance benchmarks and talk through the pros and cons of features with our partners to ensure they understand the trade-offs.
Our team builds digital destinations using established open-source platforms such as WordPress, Ruby on Rails, and React and also integrates with familiar third-party tools such as Mailchimp, D3, Mapbox, and others. We’re adept at making integrations feel seamless both for users and the staff maintaining the site, allowing our partners to focus on what they do best: growing their user bases.
Branding
— Brand strategy
— Identity development
— Digital and print collateral
— Brand guidelines
Strategy & Discovery
— Research and data analysis
— Stakeholder and user interviews
— User flows and customer journey
— Information architecture
Design
— Adaptable design systems
— Modular-based layouts
— Small to large data visualizations
— Illustrations and iconography
Engineering
— Mobile-first, responsive layouts
— WordPress CMS implementation
— Accessible web pages
— Quality assurance & testing
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Energy Futures Initiative
Design + Development + StrategyA central hub for the rigorous, science-based analysis work authored by EFI that identifies the fastest pathways to a low-carbon energy transition